Privacy Policy

Newtrac AG is  incorporated under Swiss Law and based in the Canton of Lucerne

This Privacy Policy covers the following topics

I………. About
II……… Controller
III…….. Information we collect
IV…….. How we use your information
V……… Data Security
VI…….. Data Retention
VII……. Log Files
VIII…… Cookies
IX…….. Google Analytics
X……… Social Media Links
XI…….. Rights
XII……. Amendments

I. About

Your privacy is important to us. It is our policy to respect your privacy regarding any information we may collect from you through our website Personal data is processed to the extent necessary to provide our website with the content and services it contains. Processing takes place either on the basis of your consent or if permitted as part of a contractual relationship with you, which we receive from you, or third parties involved in the contractual relationship or which we collect ourselves.

We process and retain your personal data as long as required for the performance of our contractual obligation and compliance with legal obligations or other purposes pursued with the processing. We will protect the data we store within commercially acceptable means to prevent loss and theft, as well as unauthorized access, disclosure, copying, use or modification.

Our website may link to external sites that are not operated by us. Please be aware that we have no control over the content and practices of these sites and cannot accept responsibility or liability for their respective privacy policies.

You are free to refuse our request for your personal information, with the understanding that we may be unable to provide you with some of your desired services.

Your continued use of our website will be regarded as an acceptance of our practices around privacy and personal information. If you have any questions about how we handle user data and personal information, feel free to contact us.

This Privacy Policy is aligned with the Swiss Data Protection Act (“DPA”) and the EU General Data Protection Regulation («GDPR»). However, the application of these laws depends on each individual case.


II. Controller

The “controller” of data processing as described in this Privacy Policy is Newtrac AG, Flormattweg 8, Ch-6045 Meggen. If you have additional questions or require more information about our Privacy Policy, do not hesitate to contact us via e-mail:


III. Information we collect

We primarily process personal data that we obtain from you and other business partners as well as other individuals in the context of our business relationships with them or that we collect from users when operating our websites. This information may include:

  • Business contact information (such as your name, job title, organization, location, phone number, email address, and country)
  • Marketing information (such as your contact preferences)
  • Member Account log-in credentials (such as your email address or username and password when you sign up as a member)
  • Troubleshooting and support data (which is data you provide, or we otherwise collect in connection with support queries we receive from you. This may include contact or authentication data, the content of your chats and other communications with us, and the product or service you are using related to your help inquiry)
  • Payment information (including your credit card numbers and associated identifiers and billing address).

Insofar as it is permitted to us, we obtain certain personal data from publicly accessible sources, from authorities or other third parties. Apart from data you provided to us directly, the categories of data we receive about you from third parties include, but are not limited to, information from public registers, data received in connection with administrative or court proceedings, information in connection with your professional role and activities, information about you in correspondence and discussions with third parties, in order to conclude or process contracts with you or with your involvement, information regarding legal regulations, bank details, information for the purpose of ordering or delivering services to you or by you, data in connection with your use of our websites.


IV. How we use your information

We use the information we collect in various ways in line with applicable law and where appropriate, including to:

  • Conclude and process contracts with our clients and business partners
  • Procurement of products and services from our suppliers and subcontractors
  • Asserting legal claims and defence in legal disputes and official proceedings
  • Provide, operate, and maintain our website
  • Improve, personalize, and expand our website
  • Understand and analyse how you use our website
  • Develop new products, services, features, and functionality
  • Communicate with you, either directly or through one of our partners, including for customer service, to provide you with updates and other information relating to the website, and for marketing and promotional purposes (including organizing events), provided that you have not objected to the use of your data for marketing and promotional purposes
  • Find and prevent fraud

If you have given us your consent to process your personal data for certain purposes, we will process your personal data within the scope of and based on this consent, unless we have another legal basis, provided that we require one. Consent given can be withdrawn at any time, but this does not affect data processed prior to withdrawal.


V. Data Security

We employ reasonable physical, electronic, and procedural security measures to safeguard your personal information and to help protect against unauthorized access and disclosure. Online registration information, such as payment card information, will be secured using a commercially accepted method of encryption. However, please be aware that no method of electronic transmission is completely infallible, and we cannot guarantee its absolute safety. We encourage you to use reasonable care in how you handle and disclose your personal information, username(s), and password(s). If you become aware of any breach of Site security, please contact us immediately.


VI. Data Retention

We retain your personal information for as long as necessary to fulfil the purposes for which it was collected as set forth in this privacy policy, after which we will securely destroy or delete such personal information from our records or anonymize such personal data unless otherwise required by law. We will retain and use information as necessary to comply with legal obligations, resolve disputes, enforce agreements, and as otherwise set forth in this privacy policy.


VII. Log Files

We follow a standard procedure of using log files. These files log visitors when they visit websites. All hosting companies do this and a part of hosting services’ analytics. The information collected by log files include internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. These are not linked to any information that is personally identifiable. The purpose of the information is for analysing trends, administering the site, tracking users’ movement on the website, and gathering demographic information.


VIII. Cookies

Our website uses cookies. When you visit our website, these are stored locally on your browser. The locally stored cookies allow the browser to be identified on repeated visits to our website.

So-called session cookies remain stored for the duration of the use of the browser or the website and are deleted from the memory at the latest when the browser is closed. Persistent cookies allow certain preferences and settings for our website to be stored in the browser so that they can be retrieved on subsequent visits to our website. Persistent cookies are deleted at the end of their lifetime.

On our website, users can accept or reject cookies. By using our website and accepting cookies, you consent to the use of cookies, otherwise you must configure your browser software accordingly. You can usually restrict or prevent the installation and storage of cookies by configuring your browser software accordingly.


IX. Google Analytics

Our website uses Google Analytics, a web analytics service provided by Google, Inc. or Google Ireland Limited ( Google Analytics uses cookies to help the website analyse how users use the site.

Based on our configuration of Google Analytics, we believe that the information we share with Google is not personal data to Google. However, we cannot rule out the possibility that Google may use this information for its own purposes to infer the identity of visitors, create personal profiles and associate this information with the Google Accounts of such individuals. If you have a Google Account, you are identifiable to Google. Google will then be responsible for processing your personal data in accordance with its privacy policy. Google Analytics only tells us how our websites are being used, without revealing any personal information about users to us.


X. Social Media Links and Accounts

We use links on our websites that lead to our appearances on various social media platforms or integrate our content on such platforms into our websites (e.g., YouTube). Please note that we have no knowledge of the content of the data transmitted to these third parties when you click on such links. We also have no knowledge of the extent to which and how such third parties may access cookies already installed in your browser or install additional cookies.

Through our appearances on social media platforms, we process data about you (communications via the platform, comments, likes and other features) and receive non-personal data from the platforms (analytics). The operators of these platforms may also process this data for their own purposes (e.g., marketing and market research purposes and for the administration of their platforms) and thus act as controllers. You should therefore consult the privacy policies of these platforms. If in doubt, log out of your user accounts on the relevant social media platforms before clicking on such links.


XI. Rights

In accordance with by applicable law, you have the right to access, rectification and erasure of your personal data, the right to restriction of processing or to object to our data processing, in particular for direct marketing purposes, for profiling carried out for direct marketing purposes and for other legitimate interests in processing in addition to right to receive certain personal data for transfer to another controller (data portability).

You may withdraw your consent to the processing of personal data at any time. Please note that the revocation will only be effective for the future. Processing that took place before the revocation will not be affected.

If you wish to exercise any of your rights or have any other questions, please contact us by email at or write to us at our postal address. In case of doubt, we reserve the right to request proof of your identity.

In addition, where applicable, you have the right to lodge a complaint with the data protection authority for your place of residence, place of work or the location of the alleged data breach. The competent data protection authority in Switzerland is the Swiss Federal Data Protection and Information Commissioner (

Please note, however, that these rights are subject to conditions and exceptions. Where permitted or required by law, we may refuse requests to exercise these rights. For example, we may or must retain or otherwise process the personal data despite a request to delete or restrict processing of the personal data for legal reasons under our legal or contractual retention obligations.

XII. Amendments

We may amend this Data Protection Statement at any time without prior notice. The current version published on our website shall apply.

This Privacy Policy is effective as of 1 September 2023.